In a deal aimed at catering to the discerning needs of high-net-worth individuals in Kenya, KCB Bank Kenya has joined forces with global payments leader Visa to introduce two exclusive premium cards.
The KCB Signature Card and KCB Infinite Card are poised to revolutionize the banking experience for affluent clients, offering a myriad of benefits and privileges.
Designed exclusively for elite clientele, the KCB Signature Card and KCB Infinite Card are available solely by invitation. Targeting individuals with a monthly income ranging from Kes300,000 to Kes1 million for the Signature Card and over Kes1 million for the Infinite Card, these cards offer a gateway to a world of luxury and sophistication.
Elevated banking experience
With a focus on providing exceptional experiences, the premium cards enable customers to indulge in bespoke travel and lifestyle offerings, as well as access a range of wellness features.
Furthermore, cardholders will enjoy best-in-class rewards and exclusive benefits, all backed by dedicated relationship managers to ensure personalized assistance.
Jane Isiaho, Retail Director at KCB Bank Kenya, noted the lender’s commitment to meeting evolving customer preferences. She said; “The introduction of the KCB Signature Card and KCB Infinite Card underscores our dedication to providing unmatched benefits and privileges tailored to the sophisticated needs of our esteemed clientele. We are confident that this offering will further enhance our position as a premier banking institution.”
Cardholders can expect accelerated rewards earning rates, along with access to a dedicated 24/7 concierge team for seamless travel arrangements and personalized recommendations. The comprehensive travel package includes perks such as airport lounge access and preferential treatment at partner hotels and resorts worldwide.
Additionally, customers will have the flexibility to transact in both Kenyan Shillings (KES) and United States Dollars (USD), ensuring global financial convenience.
Eva Ngigi-Sarwari, Visa Kenya Country Manager, lauded the partnership with KCB Bank Kenya saying the unique blend of services and benefits offered by the Visa Signature and Infinite Cards, aims to meet the sophistication and financial needs of customers while providing exceptional spending power, enhanced protection, and superior rewards.
Significance of the Collaboration
This collaboration between KCB Bank Kenya and Visa marks a significant milestone in the banking sector, reflecting the bank’s commitment to offering world-class solutions to its high net-worth clientele. The introduction of these premium cards underscores KCB Bank’s dedication to driving innovation and excellence in the financial services industry.
According to recent market research, Kenya’s cards and payments market volume reached $49.5 million by the end of 2022. Additionally, he sector is poised for substantial growth, with a projected Compound Annual Growth Rate (CAGR) of over 17 percent between 2022 and 2026, indicating a robust demand for premium banking solutions in the country.