In Brief

Legend Eliud Kipchoge picked Mozilla ambassador

Eliud Kipchoge, a two-time Olympic marathon winner, has joined Mozilla Corporation as a brand ambassador for the Mozilla Africa Mradi Program.

Through Pocket, the legendary marathon runner will work with the Mozilla Africa Mradi and The Eliud Kipchoge Foundation to encourage a reading culture among Kenyan youngsters. This supports the goal of The Eliud Kipchoge Foundation to support educational access in underserved communities.

Eliud Kipchoge, EGH noted, “The Eliud Kipchoge Foundation works in the areas of health, environment and education. We have set-up a library in Nandi County where we have equipped books that our local youths can access. Pocket will be very useful to our local youths in Nandi as they can come and access the internet at the library, download educational materials and access this information when they go back home where they have no internet access”.

Pocket, previously known as Read It Later is Mozilla’s social bookmarking service for storing, sharing and discovering web bookmarks. The tool provides offline access to curated and personalised learning materials. This will be useful in areas with limited internet access and in promoting access to educational materials for our youths.

“Mozilla is keen to identify and work with individuals whose values resonate with ours and is always forming partnerships to advance mutually beneficial programmes that support the needs of communities; Mozilla’s partnership with the Kipchoge Foundation is definitely one that resonates with the Mozilla values. Noted Lindsey O’Brien, Chief Marketing Officer, Mozilla Corporation.

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