In Brief

Hello Tractor attends GITEX Africa 2023 in Morocco

Hello Tractor is a cutting-edge agritech platform that leverages IoT technology to connect smallholder farmers with tractor owners is showcasing its innovation at this year’s Digital Summit, GITEX Africa, in Morocco, running from 31st May to 2nd June.

The continent’s largest tech event will connect tech titans, governments, SMEs, start-ups, coders, investors, and academia, to accelerate, collaborate and explore new ventures.

Hello Tractor enables farmers to access the latest agricultural services, helping them to increase their yields and therefore their incomes. At the same time, the company’s pay-as-you-go tractor financing product empowers unbanked individuals to invest in the latest farm equipment, increasing the number of assets in the market.

The company’s technology is based on an IoT device imbedded on tractors, allowing their owners to access valuable information, including location, usage, fuel, and operator performance, through their phones.

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