A total of 4,000 famine-stricken families in Kajiado have received an assortment of food aid including maize meal flour, rice, and ndengu from supermarket chain, Carrefour, which is owned and operated by Majid Al Futtaim in Kenya.
Kajiado along with Kilifi, Mandera, Marsabit, Samburu, Turkana, Wajir, Isiolo, and Kitui are arid and semi-arid (ASAL) counties in the alarm phase of drought leaving thousands of households in need of food aid for survival.
The food aid initiative, which is organized in partnership with the Kenya Red Cross and Capwell Industries, follows a two-month exercise in all Carrefour stores in Kenya raising almost Kes5 million worth of donations.
In the “Save a Life” drive, customers are encouraged to buy and donate a food hamper at the subsidized price of Kes599, with Carrefour and Capwell Industries covering the difference to make them more affordable for Kenyans who wish to donate. Carrefour donated one bag for every 10 bags sold.
“The donations are a show of our commitment to provide much-needed aid to families dealing with famine due to the ongoing drought,” said Franck Moreau, regional director – East Africa, Majid Al Futtaim.
“We appeal to well-wishers to continue supporting the ‘Save a Life’ initiative through cash donations via M-PESA Paybill:10000 Account No.: Drought,” said Dr Asha Mohammed, Secretary General, Kenya Red Cross Society.