Equity Bank shifts to more agile Equity Mobile App
In Kenya’s evolving digital landscape, businesses are constantly challenged to adapt and innovate to meet the changing needs of discerning consumers.
Regional lender Equity Bank has announced a significant change in its mobile banking strategy where the company is set to discontinue its pioneering EazzyBanking App and roll out Equity Mobile App to offer customers a more modern and comprehensive banking experience.
Since its launch in 2016, the EazzyBanking App has served as a cornerstone of Equity Bank’s digital banking offerings. However, in a communication to its millions of customers, Equity Bank announced the discontinuation of the EazzyBanking App, effective March 15th, 2024.
This decision reflects Equity Bank’s commitment to staying ahead of the curve in the industry and providing its customers with cutting-edge banking solutions.
The bank said Equity Mobile App represents the next generation of mobile banking, designed to offer users a seamless and user-friendly experience.
Equipped with advanced features, Equity Mobile App aims to redefine the way customers engage with their finances.
Read also: Equity opens 10 branches in expansion blitz
Send and receive funds globally
Notable capabilities include integration with international remittance platforms such as PayPal and Western Union, allowing users in the diaspora to conveniently send and receive funds globally.
The Equity Mobile App offers a wide range of features aimed at enhancing convenience and efficiency for users. Customers can easily schedule payments, view account balances, and transfer funds to other Equity Bank accounts both regionally and internationally.
Additionally, the app facilitates regional and international trade by enabling users to send money to mobile wallets and check Boostika and EazzyLoan limits. Moreover, customers can borrow, save, and make payments using the One Equity Till Number, among other functions.
One of the key advantages of the Equity Mobile App is its accessibility. Available to both Android and iOS users, the app ensures that customers can access their banking services regardless of their device preference.
This inclusivity underscores Equity Bank’s commitment to providing accessible and convenient banking solutions to all its customers.
By offering a comprehensive suite of features and ensuring accessibility across different platforms, Equity Bank is poised to continue its legacy of providing cutting-edge banking services in an increasingly digital world.
As customers migrate to the Equity Mobile App, they can look forward to a seamless and empowering banking experience that caters to their diverse financial needs.
