Manufacturers in Kenya and East Africa have been challenged to embrace world-class packaging systems and emerging innovations as part of a bold push to step up the competitiveness of products made in the region.

According to a statement by Regina Ombam, Principal Secretary, State Department for Trade, by adopting modern packaging standards, manufacturers would enhance the global appeal of Kenya and the region’s export-oriented industries while boosting consumer confidence in locally manufactured products.

“By embedding world-class packaging systems into our national trade strategies, Kenya and the East African region secure not only compliance, but dignity for our producers, confidence for our consumers, and a future where every product can stand tall on any global shelf,” Ombam explained.

Her statement at the 10th Edition of the Propak East Africa Expo that has attracted over 5000 players in the region’s packaging value chain, was presented to the delegates by Director at the State Department of Trade, Mr. Matthew Kipchumba. 

The expo has drawn participants from various industries including printing, plastics, and processing industries, including manufacturers, suppliers, policymakers and technology providers from over 35 countries.

This rallying call in the sector comes at a time when East Africa’s packaging industry is experiencing rapid growth, driven by expanding FMCG markets, urbanisation, and increased regional trade under the African Continental Free Trade Area (AfCFTA).

At the same time, the Managing Director of Montgomery Group East Africa, Ms Angela Kinyua, said this year expo reflects both the industry’s growth and the importance of partnerships in driving its future development.

“As we celebrate a decade of progress, we look forward to another decade and beyond of strategic partnership with manufacturing and packaging companies across Africa, continuing to strengthen the voice and global standing of the East African packaging sector,” she said.

Industry leaders at the event noted that stronger collaboration between regulators, manufacturers, and technology providers will be critical in supporting innovation while addressing sustainability and regulatory requirements.

Joseph Nyongesa, Chief Executive Officer of the Institute of Packaging Professionals Kenya, said the industry has made significant progress over the past decade but must continue aligning with global best practices.

“The progress we’ve seen over the past decade is proof that collaboration and adherence to global best practices transform the industry. Our focus remains on creating packaging systems that elevate our enterprises, protect the environment, and secure long-term trade competitiveness,” he said.

[email protected]