Lender Diamond Trust Bank (DTB) and Safaricom have teamed up to launch Taasi Till Loans—a transformative financial lifeline tailored for merchants operating with Safaricom till numbers. 

With loans of up to KSh250,000 repayable in just 14 days, this innovative product is set to empower small business owners with the working capital they need to stay agile and competitive in today’s competitive market.

Taasi Till Loans initiative is part of the lender's a strategic push to fuel the engine of Kenya’s economy—its vibrant Micro, Small and Medium Eenterprises sector. 

DTB Managing Director and CEO Murali Natarajan noted that the partnership is about unlocking growth: "We aim to extend a much-needed credit line to these small businesses, which often need quick and short-term credit as the lifeline of their daily operations."

The product has gone through a pilot phase with various Lipa na M-Pesa merchants, where over 23,000 merchants have opted into the credit facility with over KSh135 million borrowed at an average of KSh17,500 per customer.

“Businesses play a pivotal role in Kenya’s economy and make a significant impact in our communities. Leveraging the power of technology Taasi, will offer convenience and access to credit for MSMEs, allowing them to focus on scaling their businesses,” said Dr. Peter Ndegwa, Group CEO, Safaricom PLC.

“At DTB, our goal is to drive development and economic growth by making our services easily accessible to MSMEs across the country. We’ve achieved this by expanding our branch network, enhancing our digital platforms, and now, through this partnership with Safaricom, by offering a targeted solution to the financing challenges MSMEs face,” said Mr. Natarajan.

DTB remains committed to supporting Kenya’s MSME sector by providing innovative and accessible banking solutions with a 'customer-first' approach.