Imagine a scenario where you're right in the middle of a transaction, be it buying goods, paying bills, sending money, or topping up your airtime through *247#, Equitel, or the Equity Mobile App, and suddenly, you find yourself with insufficient funds.

It can be incredibly frustrating, can't it? The need to interrupt your payment process to search for alternative funds or not being able to meet your immediate needs when there are no alternatives at hand can be quite frustrating.

Equity’s top-up option

But here's the exciting part – while tuning in to Gospel Sunday on Citizen TV recently, we stumbled upon a game-changing solution offered by Equity Bank. Equity has come up with an offering that empowers its customers to effortlessly and seamlessly complete their transactions, whether it's making a payment, sending money, or purchasing airtime, even when their cash balance is running low while using *247#, Equitel, or the Equity Mobile App.

The best part? You can now finish your transaction without any interruptions, ensuring you can make your purchases or send money without a hitch. Here's how it all unfolds, in the midst of a transaction, offering you a seamless experience:

• A top-up prompt pops up, right there on your handset screen. It's not just any prompt – it's your lifeline in times of insufficient funds. This prompt reveals your loan limit and the exact amount you need to complete your transaction.

• What's your next move? It's simple! You just give a nod to that top-up prompt and agree to the terms and conditions that come with it.

• And voila! An SMS notification lands in your inbox, confirming the successful credit addition and the completion of your transaction.

You can top up any amount

Now, here's where it gets even better. With this solution, you can top up any amount between Kes100 and Kes 100,000, all based on your personal limit, whenever you find yourself short on cash.

The best part? The repayment terms are as flexible as they come. You get a generous 30-day window from the moment you start the process. What does this mean for you? During these 30 days, there won't be any automatic deductions from your account, giving you the freedom to accumulate funds at your own pace. And you can choose to repay the borrowed amount before the 30-day term ends if you want.

While we were watching the show, Equity Bank's Sector Head of Digital Lending, Nicholas Karanja, and Equity Community Business Growth and Development Manager, Peter Karuga, shed light on how this new feature is all set to elevate your overall consumer experience. Whether you're shopping, settling bills, sending money, or topping up your airtime, this service is your go to option.

And it's not limited to one platform – you can access it through *247#, Equitel, and the Equity Mobile App, making it your platform for making payments. You can even use it to pay to the One Equity Till Number for FREE at over 900,000 Pay With Equity (PWE) Merchants all across Kenya and to facilitate person-to-person money transfers between Equity Bank accounts and accounts in other banks. It's convenience at your fingertips.

A few seconds to complete

Mr. Karuga highlighted the convenience that this solution ushers in. He said, "Imagine going to the supermarket, filling up your cart, and reaching the cashier only to find your bill is Kes2,000 while your account holds just Kes1,300. With this solution, you'll receive a top-up instantly, enabling you to complete your transaction. You can top up as many times as possible within your limit."

According to Mr Karuga, the process takes a few seconds to complete. Equity ensures that you complete your transactions, even if your funds are running low at the payment counter. It's worth noting that this feature is exclusively available to customers who have been faithful to Equity Bank for over six months and have built a solid credit history. Each customer's credit limit is based on their account activity.

For those of us who treasure convenience in shopping and want to sidestep those uncomfortable moments at the cashier's counter when your funds fall short, there's no more need to ask the cashier to remove items from your shopping list.

Thanks to Equity's top-up solution for completing transactions, you now have the financial flexibility you need to fulfill all your shopping or payment desires. To qualify for this top-up, just ensure you have an active Equity Account and an available loan limit. Dial *247# to check your loan limit right away.

And if you haven't yet opened an Equity account, you can do so now to unlock these benefits and more by visiting (https://equitygroupholdings.com/ke/open-an-account). It's your gateway to a world of financial freedom and convenience.

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